"Postmodern" literally means 'after modernism'. These movements, modernism and postmodernism, are understood as cultural projects or as a set of perspectives. "Postmodernism" is used in critical theory to refer to a point of departure for works of literature, drama, architecture, cinema, journalism, and design, as well as in marketing and business and in the interpretation of law, culture, and religion in the late 20th and early 21st centuries.[1] Indeed, postmodernism can be understood as a reaction to modernism. Whereas modernism was often associated with identity, unity, authority, and certainty, postmodernism is often associated with difference, separation, textuality, and skepticism.
Fredric Jameson describes postmodernism as the "dominant cultural logic of late capitalism.[2] |